Brand Obsessed- Chanel Cupcakes

Brand Obsessed.. 

The consumer is so attached to the brand's image that she incorporates it in her daily life and extends it to  aspects well beyond those intended to uphold the the brand name.

Chanel and Burberry cupcakes anyone? I doubt Chanel will be opening up a bakery anytime soon.. but I bet these creations taste (psychologically) 10X better than any ordinary unmarked cupcake ;)